CHEF ROBERT IRVINE’S FITCRUNCH® INTRODUCES A NEW BOLD & SAVORY SNACK

FITCRUNCH® UNVEILS NEW HIGH PROTEIN PUFFS AT MR. OLYMPIA

Bohemia, NY, September 17, 2018– Chef Robert Irvine’s award-winning brand FITCRUNCH® is bringing on an explosion of bold flavor and crunch with the arrival of their new, savory high protein puffs. Cheddar Cheese, Sour Cream & Onion, and Barbecue made their official entrance at this year’s Mr. Olympia expo. This innovative high protein snack is sure to become a fan fave known for bold flavor that builds as you crunch without any of the bad stuff.

FITCRUNCH® high protein puffs are great for those on-the-go looking for a healthier alternative to satisfy their crunch and hunger; packed with 20 grams of superior protein while releasing intense flavor without any of the guilt. Chef Robert Irvine uses simple ingredients that deliver nothing but delicious puffed goodness. These puffs are fit-friendly, gluten free, non-GMO, soy free, have no sugar alcohols, no trans fats, no artificial flavors, no artificial colors and no artificial sweeteners.

Chef Irvine says, “There aren’t too many savory protein products on the market today. And being perfectly honest, what’s out there is awful. After working to develop a savory protein product of our own I learned why: it’s difficult! But with a lot of time in the kitchen and a whole lot of trial and error, I’m proud to say we made a major breakthrough. My new high-protein puffs make the perfect healthy snack for when you’re craving something salty and savory and have no interest in another protein bar. But why take my word for it? Try a bag today! I know you’re going to love them.”

About FITCRUNCH® Created by co-founder and celebrity chef Robert Irvine to provide quality nutrition and an unmatched taste that you’d expect from a world-renown chef. FITCRUNCH® makes getting your protein more enjoyable than ever before. Sold world-wide, enjoyed by athletes of all walks of life.

Find FITCRUNCH® on Facebook, Instagram, Twitter, Pinterest, YouTube and at fitcrunchbars.com.

FITCRUNCH® Delicious nutrition for all lifestyles.

If you would like more information about this topic, please contact Elena Fusaro at (631) 676-5563 or email at elenaf@fitcrunchbars.com.